Marketing Second Opinion for Service Businesses
Before you sign a contract, pick a quote, or increase your budget, we sit on your side of the table and help you see the risks, red flags, and better options.
- We review quotes, proposals, and “packages” in plain language.
- We compare your options based on risk, cost, and likely results.
- You leave with a simple “yes, no, or ask for this change” recommendation.
What we give a second opinion on:
- Confusing website or SEO quotes.
- Long-term marketing contracts and retainers.
- “Too good to be true” ad or funnel packages.
When Does a Marketing Second Opinion Help Most?
Pick the situation that sounds like you. We’ll tell you what we look for and what you can expect to gain from the call.
When you have 2–4 quotes and don’t know who to trust
We line your quotes up side by side and strip out the jargon. We compare what you actually get, what’s missing, and what each quote assumes about results.
You leave with a clear recommendation: which option is safest, what to push back on, and what to walk away from.
When you’re facing a long-term marketing contract
We read the fine print for you: term length, cancellation rules, ownership of ad accounts, and hidden extras. We flag red-line clauses and suggest safer wording.
You leave knowing if you should sign, renegotiate, or say no before you’re locked in.
When someone keeps saying “just increase the budget”
We look at what your current spend is actually doing first. We check basic tracking, see where leads are really coming from, and compare trends over time.
You leave with a simple answer: keep the same, increase with conditions, or refuse until specific changes are made.
When a done-for-you system sounds too good to be true
We unpack the offer into real-world pieces: what you own, what they own, and what happens if you stop paying. We look for unrealistic guarantees and missing support.
You leave with a risk summary and plain-language questions to ask before you commit.
What Actually Happens in a Second Opinion Review?
From the moment you send your quotes or contracts to the moment you decide what to do next, here’s precisely how we walk through it together.
Before the call
You send over the quotes, contracts, or screenshots you’re worried about. We review the fine print, look for missing details, and prepare questions we’ll walk through with you so the call is focused and practical.
During the call
We share screens if needed and go line by line in plain language. We explain risks, highlight red and yellow flags, and compare your options based on cost, control, and likely results; not just fancy language.
After the call
You get a short written summary: what we saw, where the risk sits, and our simple “yes / no / ask for these changes” recommendation. You can forward this to partners, co-owners, or advisors so everyone is on the same page.
Every second opinion includes:
- A clear read on risk vs. reward for your decision.
- Plain-language notes you can keep and share.
- Specific questions to ask before you sign or increase spend.
Frequently Asked Questions
What exactly do you look at during a second opinion?
We look at whatever is tied to your decision: quotes, contracts, landing pages, screenshots of dashboards, or sales pages for a “done-for-you” offer.
We’re not judging design or wording style. We’re looking for hidden risk, missing details, unclear responsibilities, unrealistic promises, and places where the numbers don’t match the story you’re being told.
How much does a Marketing Second Opinion cost?
This is a one-time fee, not a monthly retainer. For most local service businesses, a second-opinion review typically falls between $295 and $495 USD, depending on how complex your quotes or contracts are.
You’ll get a clear price after a short intro call, before you send anything sensitive. No ongoing commitment unless you ask for it.
Will you talk directly to my agency or marketing person?
If you want us to, yes. Some clients prefer that we only talk with them and stay in the background. Others invite us to join a call or email thread so we can ask the difficult questions directly.
You stay in control either way, our role is to protect your interests and make sure you fully understand what you’re agreeing to.
What if I don’t have everything organized or I’m not very “technical”?
That’s completely fine. Most people who ask for a second opinion feel disorganized or unsure. We’ll tell you exactly what to send usually PDFs, screenshots, or links, and we’ll handle the “technical” part.
On the call, we translate everything into normal language so you can decide based on clear pros and cons, not jargon.
Can you guarantee that this agency, contract, or offer will work?
No one can honestly guarantee results, and we won’t pretend to. Our job is to help you understand the risk, spot red flags, and see where an offer is strong or weak for your specific situation.
You leave with a clear recommendation; yes, no, or “only if these changes are made,” so you can decide with your eyes open instead of guessing.